Feb 13, 2014
What do you do if someone promotes your podcast but you don't necessarily agree with their content? Do you care? Is there such a thing as "bad press?" At any time, someone can share your content with their own audience be it a simple word-of-mouth mention or sharing your logo, content, or promo. But what if your personal beliefs or brand don't align with theirs? Do you worry that you'll be seen as associated with their brand or is any promo, good promo? Watch +Ray Ortega, +David Jackson +Daniel J. Lewis +Mignon Fogarty and +John Wilkerson discuss the topic of podcast promotion and whether or not you feel it's necessary to "police" your brand.
Jan 26, 2014
Your podcast is available in iTunes, Stitcher, etc. but what about its own app? Do you need one? What are the benefits and what are the costs to having a standalone app for your podcast? Watch +Ray Ortega, +David Jackson +Daniel J. Lewis +Rob Walch, +Chase Nunes and +Kevin Scullion discuss standalone podcast apps. Circle me on Google Plus to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round! Sign up to appear on a future Podcasters' Roundtable!
Jan 9, 2014
Recorded live on the show floor at New Media Expo 2014 (NMX), Ray, Daniel and Dave ask, Are Conferences Worth It? This is an audio only Round. See the player below. Attending a conference is rarely a cheap endeavor. You spend money on travel, lodging, food and of course tickets. Even if the conference is free and local, you invest time and energy. So, is it worth it? What do you get in return for your investment? On this Round, Ray Ortega, Daniel J. Lewis, David Jackson and a whole host of new Roundtablers, chosen from the audience (see below), discuss the value of attending a conference with special focus on the 2014 NMX show in Las Vegas. Special thanks to everyone who showed up to watch us record this Round, to Nick Seuberling for doing an awesome job managing the guest microphone and Megan Enloe from NMX for helping to make this happen. I've been told that NMX loved the Round and is excited to have us back on the live "stage" again next year. We hope to see you there! Returning Roundtablers making an appearance on this Round include: Nick Seuberling, Ibarionex Perello, Ben Adam-Smith, Corey Fineran New Roundtablers featured on this Round: Jeremy Chandanais (aka JC), Larissa Galenes, Vickie Velazquez, Shannon Hernandez, George Hrab, Craig Gilley, Amy Bowser-Rollins, Rob Cesternino, Tawny Fineran, and Charles McFall.
Dec 9, 2013
John Lee Dumas is getting a lot of attention these days; in part due to the money he is making with his podcast. No doubt his story and success are inspiring others to start their own podcast. In some cases, motivated to do exactly what John is doing.... making a lot of money. What's the danger in starting a podcast based on someone else's success? Can you start a podcast and make tons of money too? Are you the next John Lee Dumas? Watch myself (Ray Ortega), +Daniel J. Lewis +David Jackson +Steve Stewart and +John Lee Dumas himself, discuss a blog post Steve wrote entitled: The John Lee Dumas Effect. We'll find out if you can podcast your way to riches and discuss the pitfalls of trying to copy someone else's success. Circle me on Google Plus to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round! Links mentioned on this episode: Sign up to appear on the Roundtable Podcast Sponsorships: All the goods - John's awesome post about how to get sponsors for your podcast Podcast Launch - John's podcasting book John's Free Templates (Please click-through to see all the templates listed below at the bottom of the post before the comments) How to approach a sponsor for the first time EntrepreneurOnFire’s Price Chart Email template of Sponsorship Proposal Excel spreadsheet template of Dates and Dollars sponsorship proposal Email template for guests Sign up to appear on a future Podcasters' Roundtable!
Nov 21, 2013
The holiday season is a great time to give thanks and dream of new podcasting goodies. So what are podcasters thankful for and what kind of podcasting stuff makes a podcaster's wish list? Get ready for a fun-filled discussion about the things we've enjoyed about podcasting over the last year(s) and those items (gear, software, etc.) that we hope to enjoy in 2014. Watch, myself (Ray Ortega), +David Jackson, +Daniel J. Lewis,, and new Roundtablers +Andrew Zarian and +Ibarionex Perello to discuss the gifts of podcasting. Circle me at gplus.to/rayortega to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round! Links mentioned on this episode: Sign up to appear on the Roundtable Andrew Zarian's studio tour
Nov 6, 2013
Podcast award season is here and that means asking your audience for votes, in some cases, constantly asking them. How do you deal with this as a podcaster...as a listener? Are we asking too much or is it a great way to show your support of a show? Beyond awards, we're repeatedly faced with asking our audience for all many different things. We ask for reviews, ratings, feedback, sign-ups, and a whole host of other things that we put into every episode. So how much is too much? Join me (Ray Ortega), +David Jackson, +Nick Seuberling +Corey Fineran +Izabela Russell and +Ileane Smith to discuss the balance between asking your audience to support your show and wearing them out asking for too much. Circle me at gplus.to/rayortega to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round!
Oct 18, 2013
Did you have a hard time deciding what your podcast should be about? Are you sure you made the right choice? How do you decide and does it even matter what choice you make? Watch +David Jackson, myself (+Ray Ortega ), +Ben Krueger +Kevin Mulryne and +Ben Adam-Smith to discuss the process of choosing a podcast topic. Circle me at gplus.to/rayortega to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round!
Oct 3, 2013
When is choosing to start a podcast the wrong decision? Have you heard that you need a podcast or that podcasting is the hottest thing going and you want to start your own? Have you asked yourself if a podcast is really the best way to spend your limited free time? Listen to +Daniel J. Lewis +David Jackson +Lisa B. Marshall and myself (Ray Ortega) discuss when a podcast is and isn't the best form of content creation for your brand, message or hobby. Circle me at gplus.to/rayortega to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round! Rountablers featured on this Round included +David Jackson, +Daniel J. Lewis, myself (Ray Ortega), and +Lisa B. Marshall.
Sep 20, 2013
Have you ever considered deleting an old podcast episode or updating it because the information was now out of date? Perhaps you've been asked to take an old episode out of your library because the information is now wrong. What would you do? +Daniel J. Lewis +David Jackson +Steve Stewart +Kelly Mitchell and myself (Ray Ortega) discuss what to do when time makes your archive irrelevant or just plain wrong. Circle me at gplus.to/rayortega to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round! Rountablers featured on this Round included +David Jackson, +Daniel J. Lewis, +Kelly Mitchell, myself (Ray Ortega), and +Steve Stewart.
Aug 19, 2013
Is podcasting making a comeback? Did it ever really falter? The raw numbers tell us podcast viewers have grown every year since it's inception in 2004 so why are we increasly hearing that podcasting is back? What's the difference between now and last year or two years ago? Find out what the Roundtable thinks is behind articles that claim podcasting is making a comeback. Circle me at gplus.to/rayortega to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round! Rountablers featured on this Round included +David Jackson, +Daniel J. Lewis, , Rob Greenlee, Todd Cochrane, and myself (Ray Ortega).
Jul 19, 2013
If you have a podcast or want to start one you're going to need a place to host your audio and/or video files. On this Round we'll be asking, where do you host your podcast media and why? When choosing where to host your podcast files you have plenty of options (for audio at least). Those options however are not all created equal. There's both free and paid options and each has it's advantages (sneak peak, free's only advantage is in it's name;)) So how do you decide where to host your files? Watch (Ray Ortega), +Daniel J. Lewis +David Jackson +Steve Lee and Chase Nunes talk about the sometimes confusing issue of podcast media storage. We put together our collective experience as seasoned podcasters to discuss what has worked, what is a fair price and where we've failed when choosing media hosting. And of course we'll dig into the controversial issue of storing your files on a shared server! Circle me at gplus.to/rayortega to be notified of future live recordings, to meet other podcasters and share your opinions in the chat! See ya at the next Round! Rountablers featured on this Round included +David Jackson, +Daniel J. Lewis, +Steve Lee, myself (Ray Ortega), and Chase Nunes.
Jun 23, 2013
Can a podcast niche be too small? How do you find an audience in a niche that isn't very big? Watch myself (Ray Ortega) along with +Daniel J. Lewis, +Cynthia Sanchez, +Jason Nagy, +Joseph Polk, and +Peter Lamb talk about podcasting to a small niche and how to find your audience when the potential pool of listeners for your topic isn't that large.
Jun 5, 2013
Ever receive a negative comment regarding your podcast? How did it feel? How did you respond? Certainly, if you've been podcasting for any significant amount of time there's no doubt that indeed you've received a negative iTunes review, a "bad" comment on your website or a disparaging remark on your podcast's Facebook page. Perhaps it happened after your first episode! As podcasters we put our content and ourselves out into the world for anyone to see, hear and comment on. This inevitability means someone isn't going to like what you say, how you say it or misinterpret your meaning and share their dislike with the world. And in some cases they might be right. But how do you deal with it? On this Round, myself (Ray Ortega), +Daniel J. Lewis +David Jackson +Max Flight, +Robert Chazz Chute, +Erik Fisher, and +Gary Fawcett discuss the negative feedback we've received over our years of podcasting and what we did about it. And trust me, we didn't always make the right decision. How do you deal with negative comments about your podcast? Share your experiences below in the comments as you watch along. Links mentioned on this Round: CommentCast - "International iTunes review collector. Shrinking the world of iTunes store reviews"
May 6, 2013
The term podcast has a specific meaning and if you have a show (audio or video) that you post to an RSS feed, congrats you have a podcast. But what do you call it? If not a podcast then what? A show, internet broadcast, netcast, or something else. And more importantly, why? Does the term "podcast" affect the medium's growth either good or bad? Does it even matter what we call it? Let me know in the comments what you think of the word "podcast." Guests for this Round included +David Jackson, +Daniel J. Lewis, +Richard Cleveland, +Steve Lee, myself (Ray Ortega), +Dustin Hartzler, and +Rob Greenlee.
Apr 20, 2013
What gear, software and services would you purchase if you were starting your first podcast? Find out what experienced podcasters +David Jackson +Daniel J. Lewis +Jeffrey Bradbury and myself (Ray Ortega) would purchase if we were starting our first show and had the knowledge we now possess after years of producing podcasts. Based on experience in podcast production, we'll take a mock budget and spend it on what we think are the most valuable items for starting a podcast. If you're starting your first podcast, thinking about starting a podcast or have been podcasting for years, join us in the chat to discuss where you'd put your money. Would you spend most of your budget on a microphone or buy something cheaper and invest in software? Should you skip paid hosting and buy a mixer? View the complete list of all the gear mentioned on this episode including links*. *all links should be considered affiliates. You can read my ethics statement regarding affilate links.
Mar 30, 2013
What defines success in podcasting? Is it subscribers, downloads, website traffic, money or something else? Watch/listen to +Pat Flynn from the Smart Passive Income blog and podcast along with +Daniel J. Lewis +David Jackson and myself (Ray Ortega) discuss the concept of success as it applies to podcasting. Pat was a very successful blogger (numbers, money, recognition, etc.) before he ever started a podcast. We'll find out how starting a podcast has increased his own measure of success and learn how each podcaster on the Roundtable defines success in podcasting differently.
Mar 6, 2013
How do you know when it's time to add another podcast to your lineup? We discuss some of the things to consider when thinking about starting another show as well as our opinions about when is the right time for adding a new podcast. You'll hear from experienced podcaster +Daniel J. Lewis about having multiple podcasts, podcaster +Mike Howard who has one show but has considered starting another, and +Chris Christensen, +Jim Collison and myself who all run successful multi-podcast brands. We'll also find out when starting a new podcast was a bad idea (the failures), the concerns a podcaster might have about starting another show, and feedback from the live audience about the good and bad of adding more than one show to your podcast workflow.
Feb 8, 2013
As a podcaster, what do you owe your audience? Whether someone subscribes to your show or listens only once, what obligation do you feel to that person? Do you feel like you should always bring your best content, be well organized, entertaining or never miss an episode? Perhaps you don't owe them anything at all? Join +David Jackson, +Daniel J. Lewis, +Allan Newsome, +Jeffrey Powers and Ray Ortega as we discuss a podcaster's obligation to their audience.
Jan 20, 2013
How do find balance when it comes to producing content and then having to promote it via any number of ways (social networks, blogs, forums, etc.)? Have you ever been overwhelmed trying to keep up? Has the need to always be promoting your show in order to grow left you feeling burnt out on podcasting? We'll be discussing podcast promotion and how much is too much? How do you know if what you're doing is actually working and is it really worth your time? The discussion will be focused less on which new social platform is best for podcast promotion and instead will take a deeper look at why or why not to promote, how much and is it necessary to always jump on the next big thing (ex: Pinterest)? Roundtablers for this session will include +Daniel J. Lewis +Rob Walch +Daniel Hayes +Mike Russell, and myself (Ray Ortega). Join us in the chat along with your fellow podcasters to share your experiences with balancing content creation with the challenges of promotion. Links mentioned: Dircetory of podcast directories
Dec 21, 2012
We discuss the concept of "competition" as is applies to podcasters podcasting in the same niche. How much do you share with podcasts in your niche? Do you cross promote their shows? Do you have them as guests on your show or even co-host shows together? Is it possible to share audiences? Do you fear losing your audience to another show in your niche? What steps do you take to prevent this from happening? Do you think it's even necessary to compete or can working together actually benefit you? Are there any situations where it might actually be better to be a little competitive or even actively working against another show? Daniel J. Lewis, David Jackson, Corey Fineran and Nick Seuberling join me to discuss these issues and share our experiences with being part of a strong collective of podcasters in the same niche as well as our experience with competition or the competitive feeling.
Nov 15, 2012
On this Round, I talk to six podcasters (the largest Roundtable to date) about their podcasting pet peeves. Those things they see other podcasters doing that frustrate them. We also talk about things we've done wrong with our own podcasts and how we fixed those errors. Learn about the most common mistakes we see podcasters making on a daily basis and how to avoid those in your own show. Joining me for this Round was Daniel J. Lewis, Nick Seuberling, Daniel M. Clark, Martine Ellis, Jason Nagy and Cory Tibbits.
Oct 5, 2012
Over the last year several changes have been made to Feedburner including twitter feed shut downs, deprecation of API's, the loss of the .jp domain and a failure of the statistics system. All of this led to a perfect storm of fear that the core service was also shutting down. On this Round we discuss the facts and fiction of what's going on with Feedburner and ways to move forward using the service or how to get rid of it all together. Panelist on this Round: Ray Ortega from The Podcasters Studio Daniel J. Lewis from The Audacity to Podcast Dave Jackson from School of Podcasting Cliff Ravenscraft from Podcast Answer Man
Sep 5, 2012
Rob Greenlee, Steven Lee, Daniel J. Lewis and Ray Ortega discuss where podcasting has been, is now and where it's headed in the future.
Aug 10, 2012
A live discussion about processing your podcast's audio with hardware and/or software. We discuss if this is a necessary step or just something audiophiles enjoy. Roundtable guests for round two: David Jackson, Mike Phillips, Adam Tinkoff and Mike Russell.
Jul 27, 2012
How much of your podcast do you own? Join Ray Ortega, Dave Jackson, Daniel J. Lewis and Mike Dell to discuss taking as much control over your show as possible whether you're using WordPress, Libsyn, Feedburner, or any one of the many third party options for building and hosting your podcast.